Marketing Executive

Description

About us…

We are passionate about delivering cutting-edge software and technology solutions to our expanding customer base across the UK, Europe and Australia. Our Insight-Driven and Frictionless Commerce applications serve a diverse range of retailers, positioning us as one of the UK’s top innovators. With over 24 years of experience, we’re trusted by thousands of retail locations to provide a full suite of software, hardware, payment solutions, and services. 

Our values of passion, agility, support, and professionalism are at the core of our culture, and we believe in fostering an environment where ideas and hard work are not only recognized but celebrated. Join a team that empowers you to make an impact every day.

Requirements

The Role

Join our dynamic marketing team and play a pivotal role in shaping how the world perceives our brand. We are looking for a creative thinker with a strong grasp of digital campaigns and content development. This role requires someone who approaches marketing holistically and thrives in a collaborative, fast-paced environment.

• Key Responsibilities
• Content Creation: Collaborate with the team to create high-quality, engaging content including blog posts, newsletters, marketing collateral and sales enablement materials.
• HubSpot Management: Maintain and optimise HubSpot Marketing Hub, including creating and updating web pages and workflows to effectively generate leads.
• Website Maintenance and Development: Collaborate with wider teams to maintain the company website, ensure accurate of information, relevant content and adherence to  SEO best practices in all activities.
• Data Analytics & Reporting: Track and analyse lead generation metrics, website traffic, and campaign performance to identify trends and optimize strategies.
• Email Campaigns: Develop and execute email marketing campaigns, including setting up and monitoring automation journeys to nurture leads effectively.
• Social Media: Support the planning and execution of engaging social media content to boost brand awareness and engagement. Monitor and report on key metrics to continually increase social presence.
• Event Coordination: Plan, and coordinate events that showcase our brand and generate leads.
• Paid Media Campaigns: Support the execution and optimization of campaigns on platforms like Google Ads and LinkedIn Ads to maximize ROI.

Who we are looking for…

• Experience: 2+ years experience in a marketing role, preferably B2B.
• Education: Qualification in Marketing, Communications, Business, or a similar field.
• Technical Skills: Proficiency in HubSpot (including Marketing and Content Hub), Google Ads, Google Analytics and LinkedIn Ads.
• Results-Oriented: Demonstrated ability to meet or exceed marketing goals and KPIs.
• Language & Communication: Fluent in English, with excellent written and verbal communication skills.
• Collaboration & Drive: A self-motivated team player who thrives in collaborative environments and is passionate about delivering outstanding results.

Additional Skills

• Empathy & Emotional Intelligence: Deep understanding of customer needs, fostering genuine trust and advocacy.
• Customer-Centric Mindset: Proven ability to balance customer interests with business goals, acting as a strong customer advocate.
• Adaptability: Thrives in fast-paced environments, managing shifting priorities with ease.
• Analytical Thinking: A strong ability to interpret data and derive actionable insights to inform marketing strategies.
• Attention to Detail: Accuracy in campaign execution, content proofreading, and reporting to maintain brand credibility.
• Problem-Solving Skills: Capability to identify bottlenecks in marketing processes and propose creative solutions.
• Creative Mindset: A knack for developing fresh and engaging ideas to drive brand awareness and lead generation.
• Understanding of the Sales Funnel: Knowledge of lead nurturing and alignment between marketing efforts and sales team objectives.

Benefits

What you will get....

• Competitive Salary

• Flexible Working Hours

• Time for Innovation & Learning.

• Great supportive working environment,

• Other optional benefits to choose from

Our supportive environment ensures that your hard work will be both recognized and celebrated. We have a Teams channel for shoutouts, Weekly Town Halls to communicate our challenges and successes, rewards for Innovation and living our values, and a much-acclaimed Annual BBQ catered for by the Directors (well it can’t all be good)!